Why Facebook Content Creator with 10,000 Followers Should Have an Ebook to Sell
As a Facebook content creator with 10,000 followers, producing an ebook allows you to provide tremendous value, earn more income, expand your audience, and strengthen your personal brand and authority in simple and effective ways.
As a Facebook content creator with 10,000 followers, having an ebook to sell can significantly grow your audience and income.
Why 10,000 followers? Aside from the Content Monetizations such as Ads on Reels, In-stream Ads, Stars, and Subscriptions, you are also recommended by the Facebook Algorithm when you post. This creates your authority in your niche
Here are some key reasons why developing and selling an ebook should be part of your monetization strategy.
An Ebook Allows You to Expand the Value You Provide
With 10,000 followers, you’ve likely established yourself as a subject matter expert in your niche.
Your audience looks to you for valuable insights and information. An ebook enables you to share your expertise in much greater depth and value than a Facebook post or video alone.
You can use an ebook to provide a comprehensive look at a topic central to your niche.
Pack it with:
step-by-step tutorials
detailed case studies exclusive research
and more that your audience can’t get just from your free content
This shows followers your ebook is worth the purchase.
Ebooks Are Desired by Information-Hungry Audiences
Studies show that 59% of people want more ebooks, and readers open ebooks because they want to learn.
As a Facebook content creator, you’ve built an audience hungry for information. An ebook is an in-demand format that satisfies your followers’ desire for knowledge.
Plus, the average non-fiction ebook buyer purchases 13 ebooks per year. This stat indicates your ebook has the potential to generate multiple sales per follower.
An Ebook Helps You Diversify Your Revenue Sources
As the saying goes, don’t put all your eggs in one basket. The same applies to income streams.
Relying solely on Facebook monetization, such as Ads on Reels, In-stream Ads, Stars, Bonuses, and Subscription, leaves you vulnerable to algorithm changes and platform restrictions.
Creating an ebook allows you to diversify beyond Facebook ads and branded content deals.
Whether you sell it on your own website, Amazon KDP, Apple Books, Gumroad, Payhip, Lulu, Etsy, or elsewhere, an ebook gives you a revenue stream independent of Facebook. This provides stability and reduces risk.
Ebooks Have Higher Perceived Value Than Lower-Cost Options
From an economic perspective, a $10 ebook is often perceived as more valuable than a $2 Facebook ad or $10/month fan page subscription. This perception enables you to earn more revenue per sale.
While you can certainly price an ebook under $10, most sell in the $15 to $45 range. This higher price point maximizes the value exchange with your loyal followers.
Ebooks Strengthen Your Positioning as an Authority
Publishing an ebook elevates your status as a thought leader in your niche. It showcases you have sufficient knowledge and insight to produce an in-depth resource.
Moreover, an ebook lends credibility by documenting your expertise in a tangible format. This strengthened authority expands your reach and influence.
Ebooks Allow You to Capture Lead Data
Collecting Facebook follower emails is difficult due to platform restrictions. However, selling an ebook lets you capture lead emails, expand your list, and market future offers.
Rather than exhausting efforts to grow your Facebook following, focus on selling an ebook to targeted leads ready to buy from you. A small but qualified list is more valuable than a generic social media following.
An Ebook Gives Followers More Ways to Engage with You
Some portion of your audience will be passive consumers unwilling to pay for an ebook.
That’s ok!
An ebook still provides new ways for this segment to engage with you and your brand.
Making sample chapters available on your website or Facebook page gives passive followers value while promoting the full ebook.
This builds goodwill and keeps less monetizable followers engaged.
Ebooks Lead to Additional Backend Offers & Products
A successful ebook builds the audience's appetite for more of your offers. You can leverage an ebook to upsell:
- Paid online courses
- Membership communities
- In-person events, workshops & masterminds
- Coaching & consulting services
- Software, apps, templates & more
Each additional offer further monetizes your audience while expanding your authority.
Ebooks Have Long-Term Sales Potential
Facebook content has a temporary, fleeting nature. Posts quickly get lost in the algorithm shuffle. In contrast, an ebook can generate sales for years if marketed properly.
For example, you can promote the ebook across multiple platforms, optimize it for organic search, and advertise it years after initial publication. This long-tail income potential creates lasting value.
Ebooks Allow You to Serve Different Learning Styles
People absorb information in different ways. Some prefer videos or short posts. Others like long-form written content.
By publishing an ebook in addition to your usual Facebook content, you accommodate visual, auditory, and reading/writing learners. This expanded appeal connects with more ideal customers.
You Can Repurpose Ebook Content into Other Formats
The hard work of researching and writing an ebook also pays off by enabling content repurposing.
You can break the ebook down into blog posts, social posts, videos, podcast episodes, and more. This maximizes content production efficiency.
Ebooks Provide Social Proof for Speaking/Consulting
Thought leadership activities like speaking and consulting rely heavily on social proof. An ebook showcases your expertise to event hosts and prospects.
It serves as tangible validation that you offer valuable insights that demand speaking fees or consultant rates. The ebook helps you monetize your knowledge in multiple ways.
Ebooks Allow You to Share Your Full Body of Knowledge
As your Facebook following grows, you must continually create content to feed the algorithm. This makes it hard to cover topics in comprehensive depth.
An ebook relieves the pressure of constantly posting bite-sized content. You can finally share your complete knowledge on a subject, unrestricted by the Facebook algorithm.
You Can Provide More Complex or Controversial Ideas
Facebook’s community standards and algorithm incentives discourage certain ideas like criticism, negative viewpoints, or complex/advanced tactics.
In an ebook, you have creative freedom and space to cover these topics nuancedly. Followers wanting “banned” insights provide eager buyers.
Ebooks Have Higher Perceived Value than Blog Posts
While similarly text-based, ebooks are seen as more authoritative and valuable resources versus blog posts. This perception allows you to command higher prices.
Paying $27 for a robust 50-page ebook seems reasonable. Paying the same for a short blog post does not. You can charge premium rates thanks to the ebook format.
Bottom Line
As you can see, creating an ebook aligns perfectly with the interests of a Facebook content creator with 10,000 followers.
Your audience craves more in-depth value. An ebook allows you to meet this demand while generating diversified income.
Rather than posting endlessly on Facebook, devote time to authoring an ebook. This leverages your expertise in new formats and revenue streams. Just make sure to choose a topic that truly resonates with your niche.
With a focused ebook optimizing organic and paid reach, you can quickly scale your audience well beyond 10,000 followers.
More importantly, you’ll build deeper connections and satisfaction through the expanded value you provide.
You must check out my e-book, Rising Creator, specifically on Chapter 22 on how to Create an e-book with your chosen niche to leverage your income aside from Facebook Monetization Tools.
This is packed with tested strategies and case studies that align with the Facebook Algorithm, especially on monetized content. (The links will take you outside Medium).
Related: Advanced AI ChatGPT Prompts For Facebook Posts (Link to a Medium Content)
Final Thoughts
For a Facebook content creator with 10,000 followers, developing and selling an ebook is one of the smartest investments you can make.
An ebook strengthens relationships with your existing audience while expanding your reach and revenue potential.
While it requires an upfront time investment, the long-term payoff is well worth the effort.
Use the reasons outlined above to motivate yourself to get started on your first ebook today.
